Trump vs. the Truth: Winning the Battle of the Story


As the resistance fights back in the era of “alternative facts,” making meaning through effective framing has never been more important. Progressive movements face threats in every arena, and we must remember that while the facts may be on our side, we need to tell our stories in ways that are strategic, compelling, and actionable.

Watch this webinar with the authors of "Re:Imagining Change: How to Use Story-based Strategy to Win Campaigns, Build Movements and Change the World" to:

1. Learn about narrative power analysis and the elements of a winning campaign story.

2. Reflect on inspiring examples of effective framing and storytelling from contemporary movements like #BlackLivesMatter, climate justice, anti-war and migrant justice.

3. Get tools to strengthen your own narrative strategies.

View Doyle and Patrick's slides.


Doyle Canning is a cofounder of the Center for Story-based Strategy. She is a consultant, speaker, trainer and coach and she is adding to her tactical arsenal by pursing a JD degree at the University of Oregon School of Law. Follow her adventures at

Patrick Reinsborough is a cofounder of the Center for Story-based Strategy. He is a strategist, organizer and creative provocateur with over 25 years of experience in movements for peace, ecological sanity, democracy, indigenous rights and economic, racial and global justice. Follow him on Twitter at @RadicalWhispers and find out about his latest projects at