Learn how Toys R Us workers won a historic $20 million hardship fund from Wall Street

Facebook recently made the decision to prioritize "meaningful interactions" that we can use to our advantage to scale our organizing and campaigns.

Watch this recorded webinar to learn how to build and grow online communities and develop an online-to-offline organizing model to move your people to action.

You'll see examples of how Toys R Us workers organized on Facebook to win a historic $20 million hardship fund from Wall Street after the company declared bankruptcy.

 

Presenter

Dizzy Zaba got started in the labor movement as an organizer for the New York Taxi Workers Alliance on a campaign pressuring the city to start a health care fund for drivers. They continued this work with Working America, where they organized low-wage workers in Oregon, Minnesota, and Illinois. Dizzy spent several years at M+R consulting on digital organizing strategy with a variety of organizations and campaigns, including the Fight for $15, Planned Parenthood, and the Leukemia & Lymphoma Society.

Most recently, Dizzy served as the Digital Director at United for Respect – formerly OUR Walmart – exploring innovative ways to scale organizing using online-first strategies that translate to mass offline action, working to fundamentally shift power within big corporations like Walmart and Amazon. They led the digital organizing strategy for the campaign that won $20 million in severance pay from Wall Street for people who had been laid off in the private equity induced bankruptcy at Toys R Us.

 

How can we help you?

We’re booking projects now for 2021. If you are interested in collaborating, get in touch soon.

Some of the projects we worked on recently include:

  • Supported the Sunrise Movement to design, launch and support hundreds of volunteer teams

  • Worked with United for Respect to develop and test new tactics to recruit retail workers

  • Advised and coached senior leaders of several organizations on how to scale their organization through volunteer power